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Our Philosophy

Welcome SignWhat started off as a simple blog in 2010 has today evolved to become one of the worlds leading on line sources for trail and ultra-trail running. Focussing on the culture of this rapidly growing outdoor adventure sport, Go Trail Media was the vision of founder and owner James Hallett, an opportunity to develop a digital platform that reflects the true essence of what it is that creates our individual connection with the trail.

Our ongoing committment to the market lies firmly in not only providing a reliable resource to the growing community of like-minded trail runners and outdoor enthusiasts worldwide, but also a variety of high quality digital services to companies looking at expanding upon their positioning within the market. 

As trail runners ourselves, the passion we have for the Go Trail brand originates in every stride we take along the worlds endless network of trails. Our objective is simple: to ensure that whatever we do to communicate the sport, we do it with highest of quality, commitment and integrity.


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